Happy Feature Friday!
We’re so inspired by today’s feature with Becka from Everduring Designs. We love how much meaning goes behind all of her products and even into the name of her brand itself! Her custom journals and handlettered wood signs all focus on some of life’s most important things and are perfect pieces to celebrate your marriage, new baby, or faith! Becka loves to use her pieces to connect with others, and we think it’s amazing that she really thinks about the person or family that will be enjoying one of her creations. Keep reading to hear about her artistic process, why she loves to create, and some advice she has for anyone looking to start journaling or even pursue a creative endeavor or their own!
: Tell us a few things about yourself!
: Hi, there! My name is Becka and I am from the Houston area. Currently I am a master’s student studying health promotion and nutrition. I opened up my Etsy shop as a creative outlet and a much-needed break from staring at computer screens. I have always loved writing names, scripture, and quotes in an aesthetically appealing style. Now I feel so privileged to be able to create personalized journals and wooden signs for homes, weddings, nursery rooms, etc.

: We love your shop name, Everduring Designs. We know how tough it is to create a brand name! Explain the meaning behind it, how it came to you, and how you think it fits in with what you create.
: In college I had a professor that shared something that impacted my perspective on the meaning of words. He said that every soul was eternal. So then when we speak to another person, our words do not have a temporary effect but rather an eternally significant impact. This helped me realize the weight of words and the necessity for compassionate thoughts and intentions behind our words. With this everlasting significance of words on my mind, I sought out the find a meaningful name for my shop. I knew I wanted to hand-letter words onto products that would exist as keepsakes or a meaningful piece in the home. I wanted the shop name to reflect the importance of those words. I took a chance and searched for some synonyms of “everlasting”. I found the word “everduring” which is an archaic form of everlasting. It is obsolete and we no longer use the word “everduring”, which I found to be ironic. I actually loved the irony that word which was meant to signify “never-ending, everlasting, and enduring” was not enduring in our modern language. I loved that it was rare and unique, so it was definitely a keeper!

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